
Woofables Uses COVID-19 Slump to Plan Future Growth
A Coralville bakery catering to the culinary needs of dogs expects to triple in size over the next three years after CIRAS gave it the confidence to expand its service of two different parts of the market for high-quality treats.
Woofables, a gourmet dog treat bakery established in 2004, is wrapping up a major expansion that included creation of two separate production lines to serve both small pet boutiques and large commercial supermarkets. Company leaders say the investment will make Woofables more efficient at serving two growing segments of a growing industry—segments with competing interests that don’t always align.