Attending a tradeshow can pay big dividends for even small companies. The right show can provide networking opportunities, give insights on competitors, and update you on developments in your industry. But tradeshows can be overwhelming, especially if you decide to attend a large-scale event. To maximize the experience, consider these suggestions from CIRAS staff members: … Continue reading Getting the Most from Tradeshows
Virtual Reality Newswire Stories
Getting the Most from Tradeshows
Lab Helps Manufacturers Explore Industry 4.0 Technologies
CIRAS and industry partners continue to invest in new technologies for Iowa manufacturers. Ramco Innovations recently donated a selective compliance articulated robot arm (SCARA) to CIRAS. The company is a technology partner in the Digital Manufacturing Lab created in 2019 with substantial donations from Alliant Energy and the Iowa Economic Development Authority. The lab is … Continue reading Lab Helps Manufacturers Explore Industry 4.0 Technologies
Vermeer Using Virtual Reality to Train Technicians, Captivate Customers
An Iowa equipment manufacturer who turned a CIRAS educational event into major experiments with virtual and augmented reality soon expects to see huge dividends in lower training costs and more attentive customers.
Vermeer Manufacturing Company, a Pella-based manufacturer of industrial and agricultural equipment, formed its own three-person augmented reality team in 2017, shortly after the company attended a CIRAS educational event on the topic.
Three years later, Vermeer has created a successful virtual reality marketing tool and soon will launch a new VR program to train dealer technicians how to service and repair Vermeer equipment.